‘Killer’ Cosmetic Claims

The cosmetic industry, an ever-evolving realm of beauty and self-care, has recently witnessed an upsurge in claims that toe the line between punchy innovation and potential deception. This blog aims to delve into the intricacies of borderline claims, with a particular emphasis on medicinal, biocidal, and medical device assertions, within the framework of the stringent regulations laid out by the United Kingdom (UK) and the European Union (EU).